JYJ Did Brand Promotions On Television

On July 21st, many people watched JYJ on their television screens because they initiated their brand promotions.  The cost to TV advertisements was one million dollars.

For three weeks, viewers watched JYJ on their television screens as they announced their comeback globally. The promotional team for JYJ said, "We wanted to express the synergy that the three members exuded when they're together. Each member has reached the top in their respective fields, whether it be dramas, movies, musicals, or solo albums. Their passion and pride in what they do will be expressed through the advertisements."

C-JeS released a statement which read, "This advertisement is not for JYJ's music or tour; it's for JYJ as a brand. We will continue with promotions like these to make known JYJ's worth and image."

JYJ Was Featured On The Magazine 'Marie Claire'

JYJ was featured on the magazine 'Marie Claire.'  The guys wore outfits that were black and white colored with checkered prints on them. The fashion trend that JYJ showed was European.