Mnet and Anime Expo is collaborating to create a K-Pop costly masquerade at KCON for the first time with the large scale convention dedicated to the hottest entertainment issues coming along in Asia.
Marc Perez, CEO of Anime Expo and the Society for the Promotion of Japanese Animation said that there is a growth in popularity of K-pop in J-pop and anime fans and it is natural that anime convention will be working with KCON to create a better partnership.
At KCON that will be held at Irvine, California, staffs will be looking thoroughly at the cosplay outfits that represent singers such as Girls' Generation, Psy, and Big Bang, to pick out the best outfit. A Masquerade, with the selected top individuals, will show the performances on the stage. Special guest will join the judging panel.
Ted Kim, acting president and CEO of Mnet, said "We are happy to be working with Anime Expo. We look forward to co-creating one of their signature events with a K-Pop look, and giving fans a chance to be involved in an experience to not only meet their idols but also be one of them."
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Anime Expo will be co-marketing partner for KCON, promoting together with Mnet. They will collaborate to bring better K-Pop act to 2013 Anime Expo, strengthening the newly formed partnership.