Women Of Style, Queens Of Endorsements: K-Pop's Best Advertisement Models Of 2014

Kobaco just recently released the “2014 Consumer Report” wherein our favorite celebrities made it to the list of the most memorable advertisement endorsers for this year.

Topping the list was Jun Ji Hyun, followed by miss A’s Suzy. We’re going to tweak our list a bit as we jot down some of our favorite CF stars this year and our favorite endorsements of them—those that managed to captivate our hearts with both artistry and style.

Jun Ji Hyun


Among the many endorsement titles she holds, Jun Ji Hyun frequents the fashion campaigns of Korean clothing brand SHESMISS. The things we love the most about Jun Ji Hyun when she’s collaborating with SHESMISS is that in every wardrobe change, she gets prettier and prettier. And there’s not much of a fuss going on in the backdrop, too! Never have we seen Jun Ji Hyun struggle to make an outfit from SHESMISS look amazing. Although she’s dressed mostly in the brand’s casual wear, Jun Ji Hyun still looks like every bit of the fashion icon that she is.

Suzy


Suzy’s look is either innocently sweet or tastefully sexy. But in her photo shoots for MLB she sports a whole new persona—and we love it. For MLB, Suzy transforms into a sport chic who’s both edgy and lively. In her MLB endorsements, Suzy oftentimes dons round caps, varsity jackets, jerseys, and other designs that ooze both athleticism and style.

Kim Yuna


Kim Yuna is fierce on the ice, but she’s also J.Estina’s darling belle of an endorser. Kim Yuna deserves every bit of her title as “queen” in every way applicable. She’s very poised and graceful, and it even reflects in her photos for J. Estina. She models for the brand’s jewelry line and she makes them look all the more elegant and exquisite. Talented, smart, and beautiful—what else could you possibly be looking for from Kim Yuna?

Park Shin Hye


We saw Park Shin Hye’s looks evolve in various beautiful ways through her photographs for Bruno Magli’s campaign. Park Shin Hye has been a staple endorser of the brand for quite some time now, and she’s been styled in more ways than one all throughout her stint. What we love the most about Park Shin Hye is her versatility, not just as an actress and singer, but also as a style icon. Park Shin Hye rocked edgy, chic, dainty, grunge, and other various looks to fit Bruno Magli’s seasonal endorsements. I could honestly say that every time Bruno Magli release new photographs of Park Shin Hye, I feel like I’m 13-year-old and in love all over again.

CL


CL’s eccentric style makes her a great fit for various vibrant CF campaigns. One of our favorites this year is CL’s work with cosmetic brand Maybelline. Being Maybelline’s newest muse, CL has starred in various ad campaigns for the brand, endorsing different cosmetic lines ranging from lipstick to nail polish.

Sohee


It’s not every day that someone can combine sporty and feminine and make it look awesome—but Sohee can. This year alone, Sohee stunned fans with her amazing pictorials with sports brand Reebok, particularly her utterly convincing couple-themed shoot with Big Bang’s T.O.P. What we love about Sohee is that her looks are very versatile. She’s can be cute one time and then serious the next. Sohee’s Reebok style seems somewhat like modern avant garde and is beautifully put together. It’s minimalist yet incredibly creative. Sohee’s like a canvass perfected.

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Sohee
CL
Park Shin Hye
Kim Yuna
Suzy
Jun Ji Hyun
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