"Super K-Collection in Shanghai 2012" will take place in China, Shanghai on June 30 at Shanghai Stadium. It is held in commemoration of the 20th year of diplomatic relations between China and Korea.
This event is a collaborative fashion show with Korean fashion brands spreading internationally along with popular K-pop singers. The brands will include on&on, Culture Call, UGIZ, Satin, HUM, EXR, and others. This fashion show will have a unique runway that will include various performances.
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President of UNICESS Moon Kwangsik stated "We wanted to make a collaboration of K-pop and K-Fashion an opportunity for the growing Korean brands an opportunity to advertise the brand. We will suggest a new smart collaboration of Korean culture."