SM Entertainment opened the website for their predebut team SMROOKIES on July 17.

The SMROOKIES website carries the rookies' profiles and performance/singing practice clips along with a peek into their everyday life. SM Entertainment's training process and its recording studios and dance studios are also unveiled.

SMROOKIES is not limited by member count or structure; SM Entertainment plans to release unit promotion activity and contents continuously.

The company also divided SMROOKIES into SR14G (SMROOKIES 2014 Girls) and SR14B (SMROOKIES 2014 Boys) for easy navigation of the website.

With website opening, a clip of SMROOKIE members Seulgi and Irene's cover of S.E.S hit song "Be Natural" was unveiled. A clip of Mark and Donghyuk introducing the official website is also uploaded.

The rookies of SMROOKIES will debut officially in their respective groups soon; membership in SMROOKIES is an incubation stage before the grand debut.