G.NA Becoming the Face of K-pop for International Endorsements?

Solo singer-dance G.NA is really becoming too hot as she is frequently being tapped to be the face of K-pop for many international endorsements. Just recently, G.NA was chosen to be in attendance at the relaunch of a Singaporean megastore of furnitures and electronics. She was in Singapore for the event early in December, engaging in all activities -- from the ribbon-cutting ceremony to performing in her own showcase later in the evening.

Throughout the day, G.NA was all smiles and gracious, proving her worth as the home and family brand's image. An autograph session was held where fans had a chance to interact with G.NA. G.NA captured the hearts of all the fans with hugs, handshakes, 'aegyo' and signing items for fans.

Later that evening, G.NA returned back on stage looking revitalized and started her mini-concert with her latest song, "2Hot," followed closely by "Top Girl." Then she also impressed with her vocals singing her ballad, "I Miss You Already." Then, of course, she made sure to perform her debut song, "I'll Back Off So You Can Live Better," which made the fans really appreciative. She finished her mini concert with "Black & White."

The mini-concert was then succeeded by a Q&A session, where G.NA talked about how Singapore was the first country she visited after debut. Being a dutiful and loyal representative of Cube Entertainment, she asked Singaporean fans to continue supporting the Cube Family. When asked what one item she would like from Courts Megastore, the Singaporean store brand she was endorsing, she answered while still being considerate telling fans that she does not expect it from them. Then finally she said that a girl can never have enough beds.

Then to close off a very busy, and what may have been a tiring day for her, G.NA was asked to judge a dance competition between three fans who were chosen by a dance battle game to have a chance to be on the same stage as G.NA. Not wanting to offend any fan, G.NA requested help in judging from one of her backup dancers. After much consideration, the winner was chosen and walked away with an autographed album and poster.

With such a very involved day for endorsing a brand, it is clear that international brands like Courts Megastore in Singapore trusts K-pop artists, especially G.NA to bring their brand forward and appeal to many different types of people.

The KpopStarz iReporter Team in Singapore captured the day's event in a digest video:

Reporters: Melin Ong, Cheang Jin Yee Amanda

Tags
G.NA
Cube Entertainment
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