K-Pop idol group SHINee attended the “Fashion & Passion” event in Sao Paulo, Brazil, which is a combined fashion show and K-Pop concert that was created in order to encourage cultural exchanges between the two nations.

South Korean president Park Geun-hye, who was on a diplomatic South American Tour, also attended the event on Saturday.

Due to the distance between Korea and South American countries, K-Pop concerts are very rare here.

Korea and Chile recently signed a memorandum that would allow live screening of K-Pop concerts.