IU Reveals a Date on the Car's License Plate in 'Strawberry Moon' MV - Here's the Meaning behind It
In IU's "Strawberry Moon" music video, a meaningful date was engraved on the car's license plate. Want to know what it is? Then, keep on reading!
On Oct. 19 at midnight KST, IU dropped a new digital single, titled "Strawberry Moon." This song was first envisioned by the soloist as an easy listening track featuring an acoustic guitar, but it transformed into a pop-rock song when producer Lee Jong Hoon's piano theme and D bridge were incorporated.
What's the Meaning behind the Date on the Car's License Plate in IU "Strawberry Moon" MV?
On the same day as IU's comeback, the female idol shared a behind-the-scenes video to her official YouTube channel.
In the video, the filming for IU's "Strawberry Moon" MV is shown. There are also some parts where the soloist is interviewed.
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Midway across the behind-the-scenes video, IU and his male lead in the music video are recording the scene where they are on a purple car.
The camera then zoomed in on the license plate of the purple car, and a date was revealed: "JUN 14-2022."
During a quick talk with IU, she shared the meaning of the date. She said, "June 14, 2022 is... It's the day for next year's 'strawberry moon.'"
For beginners, a "Strawberry Moon" is what people usually call a full moon that appears once a year every June. It is a name given by Native American tribes as strawberries are harvested in North America during this time of year.
If we calculate June 14, 2022 in a lunar calendar, it's May 16 (which is IU's birthday). IU added that June 14 is also "Kiss Day."
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In her next statement, IU hinted at an offline event in South Korea next year. She said that she had talked about doing an outdoor performance on that day.
"I should do the first live [performance] of 'Strawberry Moon' on that day at my concert, while the audience and I look at the strawberry moon," IU stated. "But, it happens to be Monday. It's hard to have a concert on Monday," she continued.
However, fans are already showing their anticipation for IU's concert next year in the comments under the video.
Watch the full behind-the-scenes video of the filming of IU's "Strawberry Moon" MV below!
IU "Strawberry Moon" Debuts on Various Music Charts
Meanwhile, IU's new single is doing well on not only domestic music charts but also international charts.
As of 5:30 p.m. KST on Oct. 19, IU's "Strawberry Moon" continues to reign at the top of various Korean music charts such as Bugs' daily and real-time charts, Genie's real-time charts, MelOn's 24Hits and daily charts, and FLO's 24Hours chart.
Before the day ended, "Strawberry Moon" had seven real-time all-kill on domestic charts. Also, the single debuted at No. 5 on the Spotify South Korea Daily Chart.
In the first 24 hours of IU's "Strawberry Moon," it had a total of 713,054 unique listeners of MelOn. It is now the track with the third-most unique listeners in the first 24 hours among songs by female K-pop artists this 2021.
READ MORE: IU Comeback 2021: K-pop Idol's New Song 'Strawberry Moon' Dominates MelOn's Top 100
At 6:30 a.m. KST on Oct. 20, IU's new single entered at No. 1 on VIBE's daily chart. It becomes the second song by a K-pop soloist in history to debut atop the chart, following IU's "Celebrity."
Additionally, "Strawberry Moon" has reached a new peak of No. 13 on the Worldwide iTunes Song Chart.
In Japan, IU's "Strawberry Moon" debuted at No. 43 on the LINE Music Top 100 Daily Chart.
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Written by Mhaliya Scott
