Review: BTS Offers A Glimpse Into A Frightening, Dystopian Future In The Music Video For 'N.O' [VIDEO]

K-pop videos are not generally known for making sharp political observations.

But you don't need to speak Korean in order to pick up on the strong message of the music video for "N.O" by seven-member rap group BTS (also known as Bangtan Boys).

Offering a futuristic view that is both an astute commentary on South Korea's restrictive culture, particularly among young people, and a frightening glimpse of where the Western world of increased surveillance is taking us, the "N.O" video is a must-see.

The clip opens with the members of BTS seated in a sterilized classroom, as a teacher in what appears to be an all-white military uniform hands each of them a red pill they are forced to take.

Police officers in white riot gear look on.

This is the stuff of classic science fiction literature like Aldous Huxley's "Brave New World" or George Orwell's 1984, but not typically concepts confronted in the sterilized world of pop music.

In the strongest sequence of "N.O," the Bangtan Boys rise up against their masked police oppressors, knocking them to the ground and breaking into a barren landscape that presumably represents the ravaged outside world of the future that they are portraying.

In a music video with such strong thematic content, there is a danger of the images overpowering the music.

Yet, the darkly powerful sound of "N.O" keeps the song at the forefront.

The director also finds plenty of time to work in more standard-looking scenes of the band performing elaborate dance choreography.

The almost bi-polar competition of the sci-fi dystopia portion of the video and the more standard dance sections raises the question of what the video would have been like if the director had taken the first concept as far as it could go.

If the second half of the "N.O" video had been has strong as the first, this clip could have made a big splash around the world.

Instead, the new BTS clip slides into the familiar visual territory of tight choreography against an expensive-looking backdrop.

When we see the group dancing with the policemen from the beginning of the video, it dilutes the power of the earlier sequences.

If the members of BTS and the "N.O" director had been willing to go all the way with their original daring concept, the results could have been jaw dropping.

However, considering the group's target audience and the safe marketing of most of the music that comes their way, everyone involved should be applauded simply for daring to go against the grain.

Check out the new music video for the song "N.O" by BTS off of their album "O! R U L8, 2? (Oh, Are You Late, Too?)" RIGHT HERE

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Bangtan Boys
BTS
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