Core Content Media's duo, Trouble Maker, filled headlines at the end of October with their racy homage to Western indulgence with that their video for Now. The video was edited into segments, which were smaller components of a larger story in a stream of consciousness style reminiscent of French film maker Michel Gondry. Many speculated that Trouble Maker was either paying homage to American hipster culture or were performing as a modern day version of Bonnie and Clyde. While there are crime elements to the video, the uncut version tells a story more synonymous with a Korean drama.

The uncut version of the music video for now opens with a murder sequence, featuring BEAST's Hyunseung as the perpetrator. The story continues to unfold as Hyunseung reaches a drop off point where he picks up his payment, presumably for committing murder. These images are the prelude to what was initially included in the edited version of Now. The tumultuous relationship between HyunA and Hyunseung then begins to play out, with a sexually charged scene in the bedroom, which was precipitated by an argument.

While the visual decadence continues, the focus begins to shift away from the appeal of a simplified lifestyle of crime. If the intention was to portray them as hipsters, HyunA and Hyunseung are certainly not the typical Williamsburg lot. Instead, the story depicted in Now is much more likely one of two people who are driven to a life of crime which was born out of necessity but evolves into crime that is committed to excess. Hyunseung receives a warning from his business associates, which apparently goes unheeded and leads to his demise.

The nature of this plot, which is often seen in Korean action dramas with characters who either work numerous jobs to make ends meet or turn to a lifestyle that is rife with corruption. In 2012's Lovey Dovey, T-ARA's Eunjung and Qri evoke Thelma and Louise, as juvenile delinquents whom enjoy preying on men in nightclubs. Thus, the electronic and synth pop sound of Lovey Dovey makes the perfect soundtrack for their escapades.

The crime spree of Eunjung and Qri are not without sacrifice. Initially, the context of Korean mega star Cha Seung Won seems out of place in the video. However, it is later revealed that Qri was once in love with Cha Seung Won, but used to look like T-ARA member Jiyeon, prior to a disfiguring confrontation. This confrontation led Qri to undergo plastic surgery and become unrecognizable to Cha Seung Won. The plot line unfolds in a lengthy manner and plays out all of the best plot devices of a Korean action turned melodrama. Regardless of the sexiness of either music video, the prevailing thought remains that a life of crime never ends well.