TOP's 'DOOM DADA' Joins Some of the Strangest K-Pop Music Videos of 2013

'DOOM DADA' joins Norazo's 'Wild Horse' as K-Pop videos that are bizarre and creative.

Big Bang's TOP made his solo debut this week with the release of DOOM DADA, which features one of the most bizarre video esthetics of 2013's K-Pop videos. While many acts set out to create videos that raise the bar on Korea's shock value with what is now becoming the very common 19 plus restricted video, other performers venture down a different path. Inspired by the success of outlier videos like PSY's Gangnam Style or the catchy aegyo of Crayon Pop's Bar Bar Bar, more K-Pop acts are releasing videos which inspire discussion and are instant viral videos. In the case of TOP's DOOM DADA, the video is well suited to the atmospheric nature of the song. There are some other K-Pop acts, however, who take the concept of the strange music video to a whole other level.

On November 12th, the comedic duo Norazo released the music video for Wild Horse, a single that is fueled by a hard driving beat and electric guitar riffs. The music video plays like an homage to Ylvis' What Does The Fox Say? if it were combined with the equestrian themes of PSY's Gangnam Style. With roller skating girls, acrobatics, and horse costumes to say that Wild Horse is weirdly psychedelic would be an understatement.

Veteran singer and actor, Lim Chang Jung incorporated humor through his sketch with label mates U-Kiss in Open The Door. Open The Door features the singer dressed in a similar suited style that has become a signature of PSY, however, Lim Chang Jung creates what is more of a parody than an homage. In edition to the dance sequences, the video features cameos by Lee Jong Hyuk, Daniel Choi, and Kim Heechul, among others.

A less recent release, but one that was still quite bizarre is 4Minute's video for What's Your Name. The video transitions from a simulated house setting to the streets which become filled with zombies. The sequence of screaming and running is so inconsistent with the rest of the video which is forces viewers to contemplate whether or not the music video ended up illustrating the song. This discordance is unlike T-ARA's zombie version of Lovey Dovey which coherently transitions to a point where humanity is lost.

As K-Pop becomes more a dominant force in the music video sector of entertainment it is only inevitable that the videos will become more bizarre. Audiences stayed awake for the debut of TOP's video which ended up being an hour delayed from the original time. This desire to see the next big video is similar 1980s era of MTV where the excitement of fans for music videos was as high as the expectation for music. Which K-Pop videos do you think should be included as some of the strangest of 2013?

Tags
TOP
norazo
Ylvis
Lim Chang Jung
U-KISS
Psy
4minute
T-ARA
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