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Editor's Pick: BTS's 'Jump' Is The Hidden Treasure On 'Skool Luv Affair' [AUDIO]

By Jesse Lent | March 20, 2014 08:03 PM EDT


It's no secret that BTS (also known as Bangtan Boys) are one of the most promising acts on the K-pop scene.

What's less widely known is that some of the group's best material is getting overlooked

Case in point, the BTS song "Jump" is quite arguably the best moment off of their most recent album "Skool Love Affair," released on Feb. 11, an inspired mash up of hip-hop through the ages.

Yet it was given the cold shoulder by Korean music critics, presumably due in part to its lack of a music video, and then subsequently their fans. A recent post of "Jump" on YouTube, the only one I could find, currently has less than 5,000 views.

But this song is one of the greatest things BTS has done. Every single rapper is on fire and their stylistic diversity might even make the Wu-Tang Clan proud.

With only two members old enough to drink in the US, these guys have the skills to go toe-to-toe with rappers from anywhere else in the world.

The beat for "Jump" is like a triple-shot of espresso. It will probably get you out of your seat and shaking it.

And these guys can sing too. Their hooks are catchy, and they keep things clever and simple.

And though they half their ubiquitous half time breakdown at the end of the song, other than that the production feels impassioned and unforced. It's a move they have gone to more effectively numerous times before.

But it is a minor complaint on what is one of the group's finest pieces of work, with a sound that is straight out of classic West Coast jams.

If they continue to release daring dance music like this, at some point the world will seemingly need to take notice, music video or not.

Listen to "Jump" off of the new BTS album "Skool Luv Affair" RIGHT HERE

Tagged :  BTS, Bangtan Boys, Skool Luv Affair, JUMP


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