K-Pop boy band EXO has been named the newest models for leather and apparel good brand MCM.  The eleven members of SM Entertainment's popular idol group will use their global popularity to help advertise the brand.

One 'MCM' representative said, "We anticipate that EXO, who have been gaining great popularity as a global trending group and possess a youthful energy, will express 'MCM's brand image well."

Also, there is more news regarding EXO being chosen as models for the apparel brand. An MCM-EXO collaboration in the works; which is looking to launch later this year, according to a report by K-Pop blog Allkpop.

Before the collaboration initiates, several of the EXO members will attend the grand opening of the 'MCM' flagship store; which will be located at Myeongdong, Seoul. The grand opening of the store will be on June 26th.

On June 28th, the guys are going to bring lots of energy in Chongqing, China.  Most recently they performed in Wuhan on June 14th. EXO is currently holding their 'EXO Planet #1 - The Lost Planet' tour.