Girl group KARA has been selected as the new faces of the sporting brand K-Swiss.

The group was selected for their "Powerful dance skills as well as their bright personalities shown through various shows," according to an associate of the clothing brand.

The girls will start their activities for the endorsement deal this month. KARA recently finished shooting an advertisement for the brand at the Korea Univerity gymnasium.

The S/S collection to be modeled by KARA is titled, "It's My Show Time," and fans can expect to see the collection through both on and offline advertisements.