On Thursday, Feb. 11, The Korean Business Research Institute released their boy group brand reputation rankings for the month of February. Keep on reading to see who the most popular boy groups for the month are!

The Korean Business Research Institute measures a boy group's participation index, media index, communication index, and community reception by analyzing 52,820,091 big data concerning specific groups from Jan. 11 to Feb.. 1. Compared to the available 57,697,220 big data that was available in Jan., the amount decreased by 8.45%.

The brand reputation ranking is an index created through data analysis and is done to discover consumers' online habits and the impact these celebrities have on brand consumption. The boy group reputation index measures the positive and negative influence of a certain group, the media and consumer's interest in them, and the group's communication value.

BTS Sits at Number One

Sitting at number one is BTS (RM, Jin, Suga, J-Hope, Jimin, V, and Jungkook) with a brand reputation index of 12,696,615. They have a participation index of 1,992,496, a media index of 3,323,022, a communication index of 3,706,365, and a community index of 3,674,731. Compared to their brand reputation index of 18,656,046 in Jan., their index dropped by 31.94%.

(Photo : BTS Twitter)

NCT Takes The No. 2 Spot

Following after BTS is NCT (Taeil, Johnny, Taeyong, Yuta, Doyoung, Ten, Jaehyun, Winwin, Mark, Renjun, Jeno, Haechan, Jaemin, Chenle, Jisung, Lucas, Kun, Jungwoo, Yangyang, Hendery, Xiaojun, Shotaro, Sungchan) with a brand reputation index of 4,443,291. They have a participation index of 276,320, a media index of 1,465,484, a communication index of 1,601,613, and a community index of 1,099,874. Compared to their brand reputation index of 5,115,736 in Jan., their index dropped by 13.14%.

(Photo : NCT Twitter)

Self-Producing Group SEVENTEEN at 3rd Place

The third-place goes to SEVENTEEN (S.Coups, Jeonghan, Joshua, Jun, Hoshi, Wonwoo, Woozi, DK, Minghyu, The8, Seungkwan, Vernon, and Dino) with a brand reputation index of 4,183,589. They have a participation index of 529,320, a media index of 943,659, a communication index of 1,6031,758, and a community index of 1,078,852. Compared to their brand reputation index of 4,613,058 in Jan., their index dropped by 9.31%.

(Photo : SEVENTEEN Twitter)

EXO Snags 4th Place

Fourth place was awarded to EXO (Suho, Chanyeol, Kai, D.O., Baekhyun, Sehun, Xiumin, Chen, and Lay) with a brand reputation index of 2,256,513. They have a participation index of 189,816, a media index of 707,745, a communication index of 763,703, and a community index of 595,250. Compared to their brand reputation index of 2,474,404 in Jan., their index dropped by 8.81%.

(Photo : EXO Facebook)

SHINee Takes Home Fifth Place

SHINee (Onew, Key, Minho, Taemin, and Jonghyun) took home fifth place with a brand reputation index of 1,677,521. They have a participation index of 167,200, a media index of 310,439, a communication index of 333,694, and a community index of 866,188. Compared to their brand reputation index of 1,569,640 in Jan., their index rose by 6.87%.

(Photo : SHINee Twitter)

Here Are The Top 50 Most Popular Grous For February 2021:

1. BTS

2. NCT

3. SEVENTEEN

4. EXO

5. SHINee

6. TREASURE

7. 2PM

8, BTOB

9. THE BOYZ

10. TXT

11. Super Junior

12. MONSTA X

13. Golden Child

14. GOT7

15. VICTON

16. ASTRO

17. Stray Kids

18. AB6IX

19. INFINITE

20. ENHYPEN

21. ONEUS

22. CRAVITY

23. TVXQ!

24. ATEEZ

25. SF9

26. BIGBANG

27. NU'EST

28. T1419

29. Sechskies

30. WINNER

31. Shinhwa

32. PENTAGON

33. CIX

34. HIGHLIGHT

35. VIXX

36. Boyfriend

37. ONF

38. Trei

39. B1A4

40. MIRAE

41. MCND

42. Ciipher

43. Block B

44. B.A.P

45. 2AM

46. Teen Top

47. DRIPPIN

48. JYJ

49. P1HARMONY

50. BXK

Did your favorite boy group make it to the top 50? Let us know in the comments!

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Written by Alexa Lewis