Fashion magazine W Korea has released three covers and pictorials of BTS J-Hope, the main character of the August 2022 issue. 

The contents of J-Hope, which were sequentially pre-released online prior to the publication of the August issue by W Korea, drew attention from the public.

The J-Hope teaser video released through W Korea's SNS channel on the 13th recorded 3.24 million views in just one day of publication, and J-Hope on the cover pictorial released on the 18th is a black-and-white photo where strength and softness coexist. It showed a new mood that had never been seen before.