Scott Herman fitness update: A model turned actor turned international fitness expert and YouTube sensation. Scott Herman of Salem, MA has created a fitness enterprise thanks to YouTube and the power of social media.

The 29-year-old fitness entrepreneur and model began training at the age of 14-years-old at a Gold’s Gym where he was working. Soon enough he became one of the managers at the location and built his own client base. Along the way, a number of people recommended that Scott do modeling and soon he began joining contests and even a casting for MTV The Real World.

Known as the kind and gentle handsome jock on the show, Scott soon built a following and after the show began pursuing modeling and acting in New York City, out of his home state. Someone who is never to just sit around and wait for a casting, he started going to Crunch fitness to film workout videos and soon started a Facebook Page and YouTube channel and begin a following for his newfound endeavor.

It grew exponentially and Scott found himself having more interest in fitness more than entertainment. He moved back to Salem and began a what is now Scott Herman Fitness, LLC. He snag a gym job and waited until he was generating enough revenue from his business, which eventually turned into a full-time job.

Today, ScottHermanFitness.com and its YouTube Channel with almost 500,000 subscribers is considered one of the most comprehensive fitness sites on the web today. Mashable called Scott one of the must-follow fitness experts on YouTube and he was also signed to be one of the contributors for Lionsgate BeFit channel, an official channel of Lionsgate Films, where he contributes exercise vides alongside Jillian Michaels, Jane Fonda and Denise Austin.

His highly comprehensive fitness sites includes live workouts, where Scott works out with guests and friends, and exclusive behind the scenes footage only available for members. Membership on the site is offered at Gold, which is free, and Platinum, priced at $7.99 a month.

His YouTube Channel is updated frequently and every video receives at least 10,000 views at a time. His Facebook Page is also now at a 233,000 likes and he also maintains a solid and regular following on Twitter, Pinterest and other social media sites.

Scott appears regularly at fitness expos nationwide and will next be seen at the 2014 Arnold Sports Festival.