"Fools Love," which began this week offers a quirky look at the joys and perils of dating. The main character Ho Gu, works as an assistant to his friend who writes manhwas and he also works in his dad's store selling them.

Played by Choi Woo Sik, Ho Gu seems hopeless and lovable at the same time. He doesn't have much success dating since he's ready to give everything in a relationship and can't seem to tell when the girl is only stringing him along.

His friends make fun of him for not being able to read the signals and his flirt of a sister, played by Lee Soo Kyung, is no help either.

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