Victoria announced on her Weibo account that she had chosen to leave, but SM Entertainment has not yet confirmed if this was true. Some fans believed that Luna had already made up her mind with a decision to leave, months before her contract ended.

While guesting on Radio Star last January 2019, Luna complained that SM Entertainment takes a lot of profits that she made from her YouTube channel. She was frustrated because her hard-earned money was just taken away from her without her consent.

She said that she planned to fully own her YouTube account from August onwards. Some fans believed that it was her hint of leaving SM Entertainment after her contract has been over. Maybe her fellow members also suspected the same thing.

Luna revealed in the same appearance, that there is a difference between the way SM Entertainment treated her as a solo artist compared to being a member of f(x). She said that SM Entertainment will not spend much on her solo promotions compared to the group.

Luna's decision to leave her SM Entertainment has been receiving positive feedback from fans. Her fans think that she made the right choice. They only want what is best for their idol.

Luna is proud of her decision and very happy at choosing to leave. She read aloud the comment in English that a fan had written during a live broadcast with her friend. The comment says Congratulations on getting out of SM. She thanked the commenter and burst out laughing. There were no signs of loneliness in her reaction. She is happy that her fans liked her decision too.

Luna said leaving her company felt so refreshing just like leaving work at the end of the day. She gave emphasis on feeling "happy" and "free" after deciding to leave. The end of her contract was the beginning of Luna's freedom to pursue her interests in life. She has more time to herself and lots of time to rest. 

Her fans understood the reasons for her decision and supported her happiness. She felt no regrets but joy in leaving her company. Choosing your company is important because they are the ones who will help you achieve your goals and success.