News / Headlines / Endorsement

So Ji Sup Becomes The Face Of A Refrigerator Brand "He Is Well Loved By..."

By Staff Writer | August 17, 2012 03:40 AM EDT


Winia stated "So Ji Sup is very fashionable and he is loved by every age group. We believed that he will show off the charm of Dimchae well, so we picked him as a model."

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The marketing representative added saying "There has been a lot of male models in home appliances business. So Ji Sup will do good job in showing Dimchae style."

Ji Jin Hee was the first male model to represent the kitchen appliances in 2005 and other actors such as Hyun Bin, So Ji Sup, and Yoo Seungho modeled later on.

So Ji Sup's CF will be aired on 2013 after the release of Dimchae new model.

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