Hyuna is a member of Cube Entertainment's first girl group, 4minute. "Ice Cream" will be her third title single following "Change" and "Bubble Pop."
Cube Entertainment stated on October 12 that they would delay Hyuna's comeback saying, "In order to fully complete of title song Ice Cream's music video we have added additional shooting which, in turn, will delay the release of Hyuna's second album, Melting by a week."
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The agency continued on to say, "For Hyuna, who happens to be one of the few female Korean solo artists who show unparalleled levels in her performances, the choreography for her comeback music video has a lot of importance. Despite pushing back the comeback to shoot the additional scenes, we decided this was the best option in order to show Hyuna's dedicated fans her new mature side."
The new album, Melting is set to release October 22.
The title track, "Ice Cream", produced by Brave Brothers, is said to be a powerful hip hop track which will include Hyuna's rapping.