News / Headlines / Endorsement

Monsta X's Jooheon Drops Bars On The Nike Air Force 1

By Lai Frances | February 18, 2016 02:19 AM EST

Close

For those who grew up in the America, the only song you probably knew about Nike's signature sneaker, the Air Force 1, was by rapper Nelly in 2002.

Fast forward to present day and it looks like Nike Korea has teamed up with a group of rappers for an ad campaign called PairPlay. Talk about great marketing, using some of Korea's hottest rappers to drop a verse on Nike's classic kicks will sure attract fans to look into the new styles and colorways of the Air Force 1s.

As PairPlay continues to drop videos of cyphers, Monsta X's very own Jooheon was the most recent artist to spit some rhymes for the sneaker on Feb. 16.

Dropping bars to an old school hip-hop-inspired beat, Jooheon gave a sick flow with lyrics that first started with an introduction to his age, 23, and a reference to former NBA basketball player and Nike's famous sub-brand, Jordan.

Just like the other rappers, the cyphers lasted for only one minute with the same beat. Kisum, Microdot, The Quiett and Paloalto are some of the rappers who were selected to cypher about the AF1s.

Check out Jooheon's cypher below:

Featured

K-POP 08.14.19 | 11:59AM EDT

Fans Worry About IU's Health Condition After Seeing Photos On Instagram

Recently, the songstress uploaded a picture of her standing next to a tarp of herself, which is beside a food truck that was sent to her filming set. Uaena, IU's official fan club name, remarked that her collarbone is somewhat more pronounced than before and her face looked smaller. Also, in the latest photo of her together with Sulli that the latter uploaded through her official Instagram account, the fans noticed that she looked much skinnier than usual and so they expressed their concern over her condition.

08.14.19 | 10:47AM EDT

X1, ‘Produce X 101’ Project Group, Hits Billboard’s Social 50 and Emerging Artist Charts

Even before their official debut arrives, 11-member K-pop group X1 is already making ripples in the scene! According to Billboard’s weekly charts dated August 13, the project boy band -- with members coming from the Mnet survival show-cum-talent search Produce X 101 -- has taken the No. 6 spot on the music magazine’s Social 50 chart.

See Now: BTS: 41 Fun Facts You Must Know About The Most Successful Kpop Boy Band (Bangtan Sonyeondan)

Real Time Analytics