10 Korean Artists Dominating Advertisement Model Rankings in October 2023
October has arrived, and the Korean Business Research Institute has officially revealed its first brand reputation rankings for the month. According to their rankings, the list now involves advertisement models, which includes artists, celebrities, TV personalities, and more.
The results needed were determined through several factors. These aspects include participation, awareness, and social values of models who made their marks from September 2 to October 2.
Here are 10 Korean artists reigning October 2023's advertisement model brand rankings!
1. NewJeans
For the month of October, NewJeans reigned the list with a brand reputation index of 1,984,428. The group's members were also active with their ad engagements by attending numerous fashion-related events.
2. Lim Young Woong
Lim Young Woong followed in second place with a 31.77 percent score rise, leading to a brand reputation index of 1,933,066.
3. IU
On the institute's official list, top soloist IU completed the top five after seeing a 77.90 percent score increase and a brand reputation index of 1,483,484.
4. BTS
In sixth place, BTS claimed the spot with a brand reputation index of 1,458,248.
5. BLACKPINK
BLACKPINK made it to No. 8 after seeing a brand reputation index of 894,344. The members' activities regarding their ad engagements were also a defining factor for their inclusion.
6. Girls' Generation YoonA
YoonA made it on the official list's No. 11. The idol secured the position with a brand reputation index of 852,443, which led to her in October 2023's addition.
7. ASTRO Cha Eun Woo
Idol-actor Cha Eun Woo of ASTRO made it to No. 13, where he gained a brand reputation index of 778,991.
8. Lee Chan Won
Lee Chan Won made it on No. 16 with a brand reputation index of 668,689.
9. Young Tak
Young Tak managed to secure the list's No. 21 spot with a brand reputation index of 584,316.
10. LE SSERAFIM
LE SSERAFIM followed close on No. 22 with an index of 577,857.
See the full list of October 2023 ad model brand rankings below:
1. NewJeans
2. Lim Young Woong
3. Son Heung Min
4. Son Suk Ku
5. IU
6. BTS
7. Jo In Sung
8. BLACKPINK
9. Gong Yoo
10. Lee Jung Jae
11. Girls' Generation YoonA
12. Yoo Jae Suk
13. ASTRO Cha Eun Woo
14. Lee Byung Hun
15. Kang Dong Won
16. Lee Chan Won
17. Shin Dong Yup
18. Park Seo Joon
19. Hyun Bin
20. Kim Ho Joong
21. Young Tak
22. LE SSERAFIM
23. Han Hyo Joo
24. IVE
25. Kang Daniel
26. Won Bin
27. Jung Hae In
28. Park Bo Gum
29. Ma Dong Seok
30. Han Ji Min
Which Korean celebrities on the list are you currently following? Which K-pop artists do you stan? Let us know in the comments below!
Read KpopStarz for more K-pop news.
IN CASE YOU MISSED IT: 7 K-pop Groups Who Received RIAJ Certifications in September 2023: TWICE MISAMO, NewJeans, More!