An airline complaint letter has gone viral, thanks to Richard Branson.

Richard Branson, the Virgin Airlines CEO, posted an epic airline complaint letter to his blog that was directed directed at the Caribbean airline company LIAT.

Tennis pro Arthur Hicks wrote the viral complaint letter after a bad experience in the Caribbean. The letter sarcastically compliments the airline for giving him the chance to explore airport terminals throughout the Carribean.

While Richard Branson is in the industry the letter is targeted at, that doesn't phase the maverick Virgin Airlines CEO.

Branson writes: "It is important to take customer feedback on board in order to improve - and also to be able to laugh at yourself."

The airline complaint letter reads:

Dear LIAT,

May I say how considerate it is of you to enable your passengers such an in-depth and thorough tour of the Caribbean.

Most other airlines I have travelled on would simply wish to take me from point A to B in rather a hurry. I was intrigued that we were allowed to stop at not a lowly one or two but a magnificent six airports yesterday. And who wants to fly on the same airplane the entire time? We got to change and refuel every step of the way!

I particularly enjoyed sampling the security scanners at each and every airport. I find it preposterous that people imagine them all to be the same. And as for being patted down by a variety of islanders, well, I feel as if I've been hugged by most of the Caribbean already.

I also found it unique that this was all done on "island time," because I do like to have time to absorb the atmosphere of the various departure lounges. As for our arrival, well, who wants to have to take a ferry at the end of all that flying anyway? I'm glad the boat was long gone by the time we arrived into Tortola last night - and that all those noisy bars and restaurants were closed.

So thank you, LIAT. I now truly understand why you are "The Caribbean Airline."

P.S. Keep the bag. I never liked it anyway."

Branson wrote of the letter: "I guess this is why LIAT is reputed to stand for Languishing In Airport Terminals!"