How UNIVERSE Original Creates Unique Content Especially for Fans

With the release of the K-pop fan interaction platform UNIVERSE, came a host of game-changing experiences, and UNIVERSE Original is chief among them.

From Fan Networking Services (FNS) to original tracks co-created with the NCSoft and Klap fan portal, UNIVERSE has placed itself in a unique position in the global K-pop industry - as attested by its rapid growth since it formally opened last January.

Its UNIVERSE Original, the platform's series of original entertainment content such as web series, films, and other video content, is among the unique offerings of the platform. Currently, NCSoft and Klap revealed that aside from its 10 web series, it has three upcoming films as well as three behind the scenes specials.

Various UNIVERSE Original Titles, Available on the UNIVERSE App Today
(Photo : Klap)

ALSO READ: MONSTA X, Kang Daniel Tease Upcoming UNIVERSE Original Content

Self-Produced Content, Especially for Fans and Artists

One of the main reasons for the unparalleled success of the UNIVERSE Original series is its dramatic variety. Its self-produced entertainment series offers unique takes that remain in line with each artist's sensibilities and image, resulting in a fun and familiar content that welcomes both the K-pop artists' respective fan bases as well as casual audiences.

The platform has also extended its effort to allow the creation of science fiction and fantasy content, driving each PLANET - the space for every K-pop artist in the UNIVERSE - to be a distinct experience.

Its current library of exclusive series includes "Agent Blackjack K" starring Kang Daniel, "AREA 51: The Code" with MONSTA X, and the Cosmic Girls' "Secret of the Great House: Missing Girls."

Another factor in UNIVERSE Original standing out is its utilization of short-form format for its episodes, which keeps each web series installment a full experience fans can appreciate even without watching the entire series. The focus on individual episodes allows audiences to enjoy each episode.

This is evident in the "Chemi Mate-ZZG" series, which explores the bond between the members of THE BOYZ, and in "MONSTA X Hearings" where members of the Starship Entertainment boy group answer fan questions.

Enjoying UNIVERSE-wide Content from Your Favorite Artists

Lastly, content produced by the UNIVERSE Original series is not limited to this section of the K-pop fan interaction platform. It often ties with other material from UNIVERSE, such as original songs through the UNIVERSE Music or photoshoots made available to the fans.

For example, Kang Daniel first transformed himself into the mysteriously charming "Secret Agent K" for his web series "Agent Blackjack K." Its concept flows through his latest UNIVERSE Music single, "Outerspace" (Feat. Loco). In a similar way, Park Ji Hoon released his original song "Call U Up" (Feat. Lee Hi) through the platform, which employs similar ideas as those in his own original series "Prince Escape: Prisoner 5959."

Customized Content for K-Pop Fans in 134 Countries

UNIVERSE was launched across 134 countries and originally available in three languages: Korean, Japanese, and English. Other exclusive content to the platform include video on demand (VOD) content for its events, concerts, and fanmeeting events. This includes its hit UNI-KON last February, as well as fan meeting events for CIX, AB6IX, Kang Daniel, and more.

As a platform available on most devices - such as the Google Play Store and Apple App Store for mobile - UNIVERSE allows fans to access all of this exclusive content right from the palm of their hands.

Additionally, fans also have a variety of interactive content to enjoy, from organizing and archiving their fandom activities, to interacting with the idols themselves - a feature that often ties with the UNIVERSE Original content.

RELATED ARTICLE: UNI-KON, UNIVERSE Artists' First Online Concert, Now Available on VOD

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