MOMOLAND Becomes First K-pop Group To Appear on Mexican Terrestrial TV Show: Why Is It Huge Achievement?
MOMOLAND's popularity is truly on the rise! The girl group once again proved their fame in South America and created "first" title – beating global groups BTS & BLACKPINK!
MOMOLAND Invited as Guest in Mexican Terrestrial Reality Show 'Todos A Bailar', First K-pop Group to Achieve THIS Feat
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On February 8, MLD Entertainment, the agency of MOMOLAND announced that the six-member group will appear on a Mexican terrestrial TV show. "MOMOLAND will appear on the Mexican reality show 'Todos a Bailar' on February 19. "
In particular, "Todos A Bailar" is a Mexican terrestrial dance survival reality show wherein it features numerous participants who gather to hold a dance survival battle. At the end of the competition, only one winner will prevail.
In the finale which will be broadcast on the same day, MOMOLAND members will appear as special guests. An official provided additional details, saying, "MOMOLAND will perform 'Yummy Yummy Love' as a special guest for the show's finale."
Meanwhile, Dispatch stated that MOMOLAND is the first K-pop idol group to appear in a Mexican terrestrial TV show. Although few K-pop groups appear in a Mexican show, it is the first time in history that a group will be present in a "terrestrial channel," a show aired on a national audience, even those who don't have an Over-the-top-media service (OTT), shows which are also streamed on the internet.
In addition to this, it is their second appearance in a Mexican show, following their visit to "Telehit" in 2019.
MOMOLAND in South America: Why Is It a Huge Achievement?
Although K-pop is already a huge hit in South America or Latin America, the K-pop groups that shine the most in this area include Super Junior, KARD, BTS, BLACKPINK, more. There are only few idol groups who can actually establish a huge fandom among latin fans.
But as MOMOLAND is set to appear in a Mexican show aired on a wider range of viewers, it is expected that their popularity will rise even more.
According to officials, MOMOLAND will leave for Mexico on Feb. 14. Since then, they will start their full-fledged entry into South America with promotion activities which will be held in Mexico City, Guadalajara, and Monterrey, expanding their power and influence.
On the other hand, MOMOLAND made a comeback on Jan. 14 releasing their new song, "Yummy Yummy Love" in collaboration with South American artist, Natti Natasha.
In the song, MOMOLAND exudes a more mature atmosphere, different from their bubbly image. The jazzy feeling and colorful ad-lib are impressive. A sexy Latin style was added to the unique energetic mood. As a result, the official MV achieved 20 million views in just five days. As of Feb. 8, the MV currently achieved about 30 million views.
READ MORE: MOMOLAND' 'Yummy Yummy Love' MV Hits 20 Million Views in Five Days
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Written by Eunice Dawson
