Basic Information
- Artist: BLACKPINK
- Album: Square Up (EP)
- Release Date: June 15, 2018
- Label: YG Entertainment, Interscope Records
- Genre: K-pop, Hip-hop
- Songwriters: Teddy Park
- Producers: Teddy Park, 24, Bekuh Boom, R. Tee
Song Overview
"DDU-DU DDU-DU" is one of BLACKPINK's most iconic tracks, showcasing their signature blend of fierce rap, powerful vocals, and an addictive beat drop. The title refers to the onomatopoeic sound of gunfire, aligning with the song's bold and empowering themes.
Lyrics and Themes
The song’s lyrics convey themes of confidence, self-empowerment, and unapologetic individuality. BLACKPINK asserts their dominance in the music industry and their ability to captivate with their unique style. Lines like "Hit you with that ddu-du ddu-du du" symbolize a powerful impact.
Music Video
- Director: Seo Hyun-seung
- Setting: A visually extravagant mix of modern and cultural elements, emphasizing luxury, power, and confidence.
- Highlights:
- Jennie's throne scene with a jeweled dog.
- Lisa’s striking rap sequence surrounded by mirrors.
- Rosé’s elegant segment with a tree on fire.
- Jisoo’s dramatic visual with falling paint and a diamond-studded tank.
The video is highly stylized and packed with symbolism, representing BLACKPINK's dominance and flair.
Impact and Achievements
- YouTube Milestones:
- Became the first K-pop group music video to surpass 1 billion views.
- Surpassed 2 billion views in early 2023, making it one of the most-viewed K-pop music videos ever.
- Chart Performance:
- Debuted and peaked at #1 on the Gaon Digital Chart in South Korea.
- Peaked at #1 on the US World Digital Songs
- Peaked at #55 on the Billboard Hot 100 (the highest for a K-pop girl group at the time of release)
- Topped charts in multiple countries, including Singapore and Malaysia.
- Cultural Impact:
- Inspired countless dance covers and performances worldwide.
- Became a symbol of BLACKPINK's global reach and influence.
Musical Composition
- Instrumentation: The track blends traditional hip-hop beats with trap and EDM influences. The use of heavy bass, snares, and a catchy hook creates an unforgettable sound.
- Key and Tempo: G minor, with a tempo of approximately 140 BPM.
- Notable Elements: The iconic whistle sound and hard-hitting beat drop are standout features.
Live Performances
"DDU-DU DDU-DU" is a staple in BLACKPINK’s live setlists, often featuring elaborate choreography and high-energy performances. Their stage presence adds to the song’s commanding aura.









