Naver Criticized for Translating Kimchi as Chinese 'Pao Cai' in BTS' Recent 'Run BTS'
In the recent episode of Run BTS, Naver has come under fire for a translation.
Naver Criticized for Translating Kimchi as Chinese "Pao Cai" in BTS' Recent "Run BTS"
On June 15, KST, BTS released the 142nd episode of their hit variety show "Run BTS" on Naver's V-Live. The episode features the BTS members learning how to make kimchi from Baek Jong Won, one of the most popular South Korean chefs and food researchers.
In the episode, the members were divided into two teams - one team making cabbage kimchi and the other making green onion kimchi. In addition, they also had a cooking competition by making sujebi and jjajang ramen. As the members were making kimchi, chef Baek Jong Won emphasized that kimchi is a traditional Korean food.
V-Live is known to make subtitles in different languages to accommodate fans worldwide. However, what caught the fans' attention is the Chinese subtitle, which translates kimchi as "pao cai" (泡菜).
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Pao cai is also known as a Chinese pickle that is often found in cuisines from the Sichuan Province and western and northern China. It is also typically made using Chinese cabbage, carrots, daikon radish, mustard stems, ginger, peppers, beans, and such.
Recently, the Chinese government had claimed that the origin of kimchi is pao cai, among other things, which caused them to be heavily criticized by Korean netizens. Hence, Korean netizens have criticized Naver for using pao cai as the Chinese translation, stating that BTS' effort in introducing kimchi as a traditional Korean food is being wasted.
Regarding the translation, Naver released a statement. According to Naver, the Chinese subtitles were made by professional Chinese translators, and the subtitles are the same with both V-Live and Weverse. Naver also explained that they took into account what the Chinese translation of Kimchi was according to South Korea's Ministry of Agriculture, Food and Rural Affairs, and the Ministry of Culture, Sports and Tourism.
Naver added that they are currently waiting for an official response from the aforementioned government agencies and will act in accordance to uphold the government's confirmed official translation.
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BTS Praised for Promoting Kimchi on Recent Episode of "Run BTS"
Meanwhile, BTS was also praised by both Korean netizens and media outlets for promoting kimchi in their recent episode. According to multiple media outlets, BTS has continuously been demonstrating the culture of South Korea through their influence. While netizens praised the superstar group for reminding others about tradition and culture.
In addition, the group was also praised for introducing kimchi as a traditional Korean food on their global platform amid the ongoing controversy on the rightful ownership of kimchi, the traditional song "Arirang," and the traditional clothing "Hanbok," between China and Korea.
Check out their recent episode here:
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Written by Robyn Joan
