August Boy Group Member Brand Reputation Rankings Revealed

BTS Jimin, ASTRO Cha Eun Woo, BTS V
(Photo : Instagram: @bts.bighitofficial / Instagram: @ officialastro)

On August 21, KST, the Korean Business Research Institute, announced the individual boy group member's brand reputation rankings for the month of August.

The basis of the rankings is from the total brand reputation index that included the analysis of consumer participation, communication, media coverage, and community awareness indexes of 632 boy groups from the big data collected from July 21 to August 21.

The big data gathered for August is 92,477,866, a decrease of 5.47 percent from last month's.

BTS Jimin is the No.1 Most Popular Boy Group Member in August

Taking the No.1 spot for 32 consecutive months on the boy group member brand reputation rankings is BTS' Jimin.

According to the Korean Business Research Institute, Jimin has a total brand reputation index of 6,055,559, with a participation index of 1,012,090, a communication index of 2,334,789, a media index of 938,819, and a community index of 1,769,860.

Compared to his brand reputation index back of 5,772,316 back in July, Jimin's index for August saw an increase of 4.91 percent.

IN CASE YOU MISSED IT: BTS Jimin Thanks Fans After Belatedly Discovering Fan-Made Song Dedicated to Him

BTS Jimin
(Photo : Twitter: @bts_twt)

Jimin's highest-ranking related terms were "mysterious," "breakthrough," and "donate," while his highest-ranking phrases for keyword analysis were "fandom," "ARMY," and "music."

In Jimin's ratio analysis, his positive ratio was analyzed to be 83.71 percent, which is a 4.91 increase from his brand reputation index in July. A more detailed analysis shows that Jimin's brand consumption fell by 19.88 percent, his brand issue decreased by 18.28 percent, brand communication decreased by 29.53 percent, while his brand expansion increased by 13.62 percent.

IN CASE YOU MISSED IT: BTS Jimin Becomes the First Member to Surpass This Milestone on Instagram

ASTRO Cha Eun Woo, BTS Jin, V, and Jungkook are the Top 5 Most Popular Boy Group Members in August

In second place on the boy group member brand reputation rankings is ASTRO's Cha Eun Woo, who has a brand reputation index of 4,403,703, with a participation index of 1,069,887, a communication index of 1,004,984, a media index of 971,723, and a community index of 1,357,110. Compared to his brand reputation index of 4,354,821 back in July, Cha Eun Woo's index for this month increased by 1.12 percent.

IN CASE YOU MISSED IT: ASTRO Eunwoo, MJ, and Jinjin Reveal Their Supposed Jobs if They Aren't K-pop Idols

ASTRO Cha Eun Woo
(Photo : Instagram: @eunwo.o_c)

In third place is BTS' Jin, with a total brand reputation index of 4,273,770, and has a participation index of 767,433, a communication index of 1,037,553, a media index of 705,866, and a community index of 1,762,918. Jin's brand reputation index increased by 27.13 percent as compared to his July index of 3,361,719.

IN CASE YOU MISSED IT: Former Big Hit Trainee Recalls Heartwarming Encounter with BTS' Jin

BTS Jin
(Photo : Twitter: @bts_twt)

Another BTS member taking the No.4 spot if V, who has a brand reputation index of 4,234,945 in August. V has a participation index of 896,497, a communication index of 1,277,932, a media index of 839,531, and a community index of 1,220,985. For August, his index decreased by 6.06 percent as compared to his index of 4,508,340 in July.

IN CASE YOU MISSED IT: BTS V Revealed to be the Most-Mentioned K-pop Idol on Twitter in Japan in the First Half of 2021

BTS V
(Photo : Twitter: @bts_twt)

Taking the No.5 spot is BTS' Jungkook whose brand reputation index is 3,894,741, with a participation index of 643,583, a communication index of 1,203,725, a media index of 592,432, and a community index of 1,455,001. His index also saw a decrease of 6.31 percent, with his index back in July being 4,157,246.

IN CASE YOU MISSED IT: BTS Jungkook Becomes the First Artist to Have an Immersive Stage Exhibition Dedicated to Him

BTS Jungkook
(Photo : Twitter: @bts_twt)

Here are the Top 30 of the August Boy Group Member Brand Reputation Rankings:

1. BTS Jimin

2. ASTRO Cha Eun Woo

3. BTS Jin

4. BTS V

5. BTS Jungkook

6. BTS Suga

7. BTS RM

8. BIGBANG G-Dragon

9. Super Junior Heechul

10. 2PM Junho

11. BTS J-Hope

12. SHINee Key

13. WINNER Kang Seung Yoon

14. SHINee Jonghyun

15. WINNER Song Mino

16. NCT Jungwoo

17. EXO D.O

18. NCT Jaehyun

19. THE BOYZ' Hyunjae

20. GOT7 Jinyoung

21. THE BOYZ Juyeon

22. SHINee Onew

23. Highlight Yoon Doojoon

24. NCT Mark

25. NCT Doyoung

26. TVXQ Changmin

27. NCT Taeyong

28. Highlight Yang Yoseob

29. EXO Kai

30. MONSTA X Minhyuk

For more K-Pop news and updates, always keep your tabs open here on KpopStarz.

KpopStarz owns this article.
Written by Robyn Joan

Tags
BTS
BTS Jimin
JiMin
ASTRO
V
jungkook
BTS V
BTS Jungkook
gdragon
SHINee
2PM
winner
nct
EXO
The Boyz
GOT7
Highlight
TVXQ
monsta x

Comments

Latest Photo Gallery

Featured

Real Time Analytics