Lee Joo Young, a chaebol heiress and rising fashion influencer, is drawing public interest after being spotted with BIGBANG's G-Dragon.
On September 2, Lee shared photos on social media, including one of herself holding G-Dragon's daisy-shaped light stick at his recent Übermensch World Tour concert in Las Vegas. She also posted a throwback picture from her childhood alongside G-Dragon and Taeyang, highlighting a long-standing friendship with the BIGBANG members.
From Business Dynasty to Fashion Scene
Lee Joo Young comes from one of Korea's most prominent business families, Chosun reports. She is the great-granddaughter of Lee Jae Jun, founder of the DL Group (formerly Daelim Group), and the granddaughter of honorary chairman Lee Jun Yong. Her father, Lee Hae Chang, serves as CEO of Comtech, while her uncle, Lee Hae Wook, currently leads DL Group.
Building Her Own Path
Beyond her powerful lineage, Lee has carved out her own identity. Active as a fashion influencer, she commands over 139,000 Instagram followers and previously gained attention after her admission to Georgetown University Law Center in the U.S.
Her blend of luxury heritage and personal achievement has made her a notable figure among Korea's new generation of chaebol heirs, SportsKeeda reports.
Connections in the Entertainment World
Lee Joo Young has also stepped into the K-pop spotlight. She publicly supported Annie, granddaughter of Shinsegae Group chairwoman Lee Myung Hee, during Annie's debut with girl group AllDay Project.
Additionally, Lee is known to be close with Wonyoung of IVE, underscoring her links to the entertainment and fashion industries.
With her recent appearance alongside G-Dragon, Lee Joo Young is once again in the headlines, balancing her family legacy, academic pursuits, and growing influence in Korea's cultural scene.
